Category: Moving The Needle

People talking over coffee
Moving The Needle

Coffee Connections: Rebranding Virtual Office Hours in an Online Course

Allison M. Alford Have you ever considered that the term office hours may be a barrier for students wanting to connect with their professors? While many in academia see office hours as a time for students to approach them with questions or concerns, students—especially those inexperienced with higher education—can perceive it differently. What is more, students taking courses online can confuse office hours events with … Continue reading Coffee Connections: Rebranding Virtual Office Hours in an Online Course

ABCWest.org
Moving The Needle

How to Stay Ablaze: Exploring a Young Company’s Social Media Use

Emily Carlson Goenner Introduction The vast majority of companies currently have an online presence in some fashion, from Facebook to a website to extensive and coordinated digitalized marketing plans. Large and mid-sized companies have social media managers to organize and promote their online marketing, but not all companies have the staff or budget for such positions. In this dynamic environment, instructors of business and professional … Continue reading How to Stay Ablaze: Exploring a Young Company’s Social Media Use

ABCWest.org
Two students talking with masks on
Moving The Needle

Listening and Non-Verbal Activities for the COVID Classroom

Jenny Morse When I started teaching Business Writing and Communication eight years ago, I designed an application-based course with in-class exercises and activities. Peter Cardon’s Business Communication: Developing Leaders for a Networked World, 4th edition, forms the foundation for the course, with students reading chapters before class, so that class time could be dedicated to applying the concepts from each chapter. Students would work in … Continue reading Listening and Non-Verbal Activities for the COVID Classroom

ABCWest.org
Student at laptop wearing headphones
Moving The Needle

Student Perspective: Learning Remotely in the Zoom Classroom

I attend the University of Puget Sound, a private liberal arts university on the West Coast which is currently halfway through its first-ever fully remote semester. While the University was forced to hold classes via Zoom this semester due to COVID-19, the change has brought challenges and successes academically for both professors and students. As a student, I have been able to observe first-hand what some of the academic challenges and successes look like in the remote business classroom. Continue reading Student Perspective: Learning Remotely in the Zoom Classroom

ABCWest.org