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Reflections on Textbooks: Past and Future

Gerald J. Alred is Professor Emeritus of English at the University of Wisconsin-Milwaukee, where he is an adviser to the Professional Writing Program. He is the author of numerous scholarly articles and several standard bibliographies on business and technical communication. Professor Alred was recipient of the prestigious Jay R. Gould Award for “profound scholarly and textbook contributions to the teaching of business and technical writing” in 2004 and an Outstanding Teaching Award recipient from the University of Wisconsin-Milwaukee in 1991. He is a founding member of the editorial board of the Journal of Business and Technical Communication. He dedicates his time in managing the archival website InlandChorus.comĀ® which he developed. He also works with Wright State University Special Collections and Archives to preserve the history of the Inland Children’s Chorus. Continue reading Reflections on Textbooks: Past and Future